GET ON TOP OF YOUR LEAD GENERATION.
Marketing that captures roof repair and replacement leads in your area before competitors. Emergency and planned work, all year round.
SOUND FAMILIAR?
- ✗Seasonal feast or famine — busy in autumn, quiet in summer
- ✗Emergency roof leads going to whoever answers first (not you — you're on a roof)
- ✗Directories charging £50+ per lead that 6 other roofers also receive
- ✗No visibility online for planned re-roofing and replacement work
Why Roofers Miss Most of the Leads Available to Them Online
Roofing has one of the highest lead values of any trade — a full re-roof is a £5,000–£15,000 job, and storm damage repairs create urgent, high-converting leads that come in waves. But most roofers capture only a fraction of the enquiries their area generates because they're unreachable when customers are searching.
Roofing work is loud, outdoor, and hands-on. You're on a roof — you can't answer your phone. Meanwhile, the homeowner with a leaking flat roof in a rainstorm is calling every number they find. The first roofer to respond gets the job.
After a storm event, roofing enquiries spike by 400–600% in the affected area. Roofers who answer those calls immediately capture the market. Those who don't, miss the window entirely.
How HighVis Gets Roofers More Work
We build your presence across the channels where roofing customers search. Google Business Profile optimisation puts you in the local map pack for searches like "roofer near me," "roof repair [city]," and "flat roof specialist [area]." These are high-intent searches from customers ready to book.
Our Missed Call Text-Back is particularly high-impact for roofers. You're on a job, a new lead calls, you can't answer — within 60 seconds they receive a text from your number introducing your business and asking about the job. You stop the lead going cold before you even know they called.
How Much Does Marketing for Roofers Cost?
Always Open at £495 per month includes AI lead response, missed call text-back, review automation, and CRM — the foundation tools that make sure you never lose a warm lead. Get Found at £750 per month adds local SEO and GBP management. For roofers targeting commercial contracts and multi-area coverage, Get Busy at £1,995 per month delivers the complete system.
How Roofers Can Win More Commercial Contracts
Residential roofing is competitive. Commercial roofing — schools, warehouses, flat-roof commercial properties — is where margins are stronger and contracts repeat. Winning commercial work requires a professional online presence, case studies, and targeted outreach. Our Get Commercial package is built for roofers making this transition.
WHAT WE DO FOR ROOFERS
STORM DAMAGE CAPTURE
AI responds to emergency leak and storm damage enquiries instantly. When it's raining, every roofer is busy — except your AI.
SEASONAL CAMPAIGN MANAGEMENT
We adjust targeting seasonally. Storm repairs in autumn, flat roof work in summer, planned replacements in spring.
DRONE IMAGERY MARKETING
We help you use drone survey photos as marketing assets. Aerial views sell roofing work better than any ad copy.
LOCAL MAP RANKING
Rank #1 for 'roofer near me' in your service area. The most valuable search for any roofing company.
INSURANCE WORK TARGETING
Position for insurance-funded repairs. Higher-value work with guaranteed payment.
BEFORE/AFTER PORTFOLIO
Roof transformations showcased on your website. Nothing sells roofing like visible results from above.
TOOLS BUILT FOR ROOFERS
These are the AI tools that make the biggest difference for roofers. All included in the Always Open package.
AI Receptionist
Never miss a lead again. Our AI Receptionist answers calls, qualifies leads, and books job…
Missed Call Text
You can't always answer the phone on site. Within 5 seconds of a missed call, our system t…
Review Requests
Happy customers rarely leave reviews unprompted. Our system sends perfectly-timed review r…
Lead Qualifier
Not every enquiry is worth your time. Our Lead Qualifier asks the right questions to separ…
WHAT TRADES SAY
“Went from chasing leads on Checkatrade to having my phone ring every day. Best decision I've made for the business.”
PACKAGES FOR ROOFERS
No lock-in contracts. Cancel any month. Every package includes full setup and ongoing management — you focus on the work.
Always Open
£495/mo
excl. VAT
AI tools that work while you work — receptionist, lead response, reviews, CRM.
Get Found
£750/mo
excl. VAT
Local SEO, Google Business Profile, and citation building. Own your local area.
Get Busy
£1,995/mo
excl. VAT
The full stack — AI tools, SEO, Google Ads, content, and commercial outreach.
Not sure which fits? Book a free 15-min call — we'll tell you exactly what your trade needs.
Free Website Audit
How does your website actually perform?
Enter your URL and get a full breakdown of your online presence — rankings, speed, reviews, directories — in under 60 seconds. Free, no signup required.
Built for UK trade businesses
FREQUENTLY ASKED QUESTIONS
ROOFERS MARKETING ACROSS THE UK
We work with roofers across England. Find your local area to see how we can help you dominate your patch.
READY TO RAISE THE ROOF ON YOUR LEADS?
Free audit shows you the roofing demand in your area and exactly how we'd capture those leads exclusively for you.
BOOK FREE AUDIT