GET YOUR TRADE TO THE TOP OF GOOGLE.
Organic rankings are the only marketing channel that generates leads indefinitely without ongoing spend. Get to the top of local search for your trade and location — and stay there. Local SEO is the highest long-term ROI activity available to UK tradespeople.
73% of homeowners looking for a trade start with a Google search. The businesses on page one win the majority of those jobs. The ones on page two or lower are effectively invisible.
WHAT LOCAL SEO — GOOGLE SEARCH RANKINGS INCLUDES
KEYWORD RESEARCH
Identify every search term your ideal customers use — trade + location combinations, job type searches, and question-based queries. The foundation of everything else.
ON-PAGE OPTIMISATION
Title tags, meta descriptions, headers, content, and internal linking optimised for your target keywords. Most trade websites are barely optimised — massive quick wins available.
LOCAL LANDING PAGES
Dedicated pages for each service area and trade combination — "Plumber in Cambridge," "Boiler Repair Peterborough." Each one a targeted lead magnet for that specific search.
TECHNICAL SEO
Page speed, mobile optimisation, crawlability, and Core Web Vitals. Google won't rank a slow or broken website regardless of how good the content is.
LOCAL LINK BUILDING
Links from local directories, trade associations, and relevant local websites. Builds the local authority signals Google uses to determine which businesses deserve top rankings.
GETTING LISTED ACROSS THE WEB
Consistent business listings across 50+ directories — same name, address, and phone number everywhere. Google uses these to verify your business is legitimate and local.
LOCAL SEO — GOOGLE SEARCH RANKINGS IS PART OF GET FOUND
Local SEO is one of six organic channels in Get Found — because SEO, GBP, AEO, and social content all reinforce each other when run together.
ALSO INCLUDED:
- AI Search Answers
- Your Google Maps Listing
- Organic Social Content
- Review Generation
- Content Marketing
TEST THE ENGINE
Don't just take our word for it. Call us up and experience the HighVis difference yourself. No sales pitch—just straight talk about your business.
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RELATED SERVICES
Google Business Profile — Your Google Listing
Google Business Profile management for UK trades — regular posts, photos, review responses, and full optimisation to maximise your local Map Pack visibility.
BE THE ANSWERAEO — AI Search Answers
AEO for UK trades — structure your content so ChatGPT, Google AI Overviews, and Perplexity cite your business as the local trade authority for your services.
LOCAL SEO — GOOGLE SEARCH RANKINGS — FAQ
READY TO ADD LOCAL SEO — GOOGLE SEARCH RANKINGS?
Local SEO — Google Search Rankings is available as a standalone service or as part of any HighVis marketing package. Book a free call and we'll show you how it works for your trade.
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